Are unfolded brochures available?

No, our Z-fold brochure printing process involves folding, but we also have [flyers](https://www.vistaprint.com/marketing-materials/flyers) if you’re looking for an unfolded option.

Do you offer holders for Z-fold brochures?

Yes, we have [clear plastic brochure holders](https://www.vistaprint.com/marketing-materials/brochure-flyer-holders) made to fit our Z-fold brochures. You can add them to your cart during the checkout process, just be sure you pick the smaller of the 2 sizes, 4.3" x 7.7".

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A small business owner presents her health supplement products to a customer using a Z-fold brochure.

Z-Fold Brochures

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Share your story from A to Z with this unique, zigzag fold. 3 folds, with 6 customizable sections.
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Engage customers at every fold with unexpected Z-fold brochures.

8.5″ x 11″ unfolded size
3 panels, folded in alternating directions
6 customizable surfaces
4 paper stock options
Standard or premium thickness options
Clear plastic holders available for purchase

Unique fold, engaging result

Whether you’re in retail, real estate or restaurants, brochures are a tried-and-true marketing tool for small businesses. And if you’re looking for an extra edge, Z-fold brochures stand out in the crowd. They’re made of 8.5″ x 11″ paper (in your choice of 4, high-quality materials) that’s folded twice into a zigzag. The result? A Z-shaped pamphlet, and a whole lot of advertising possibilities.

6 customizable sections

Z-fold pamphlets feature sharp, full-color printing across 6 designable surfaces. Because of the way they fold, some people choose to spread images and graphics across more than one page. That way, when customers open them, they’ll see one continuous, engaging spread. You can check out our gallery of templates for inspiration, or jump right in to start designing yours.

Easy to design, help standing by

To start creating, pick a paper stock and thickness, then explore our template gallery. You can also upload your own design if you have one ready to go, just be sure you’ve positioned the front, back and inside panels according to the Z-fold style. Of course, contact our 24-hour customer care team if you ever get stuck. We’re always glad to help.

VistaPrint offers Z-Fold Brochures design templates in assorted styles.

FAQs

An open Z-fold brochure advertising a wedding photographer, with a stack of folded Z-fold brochures behind it.

Reviewed by 78 customers

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Overpriced for the Quality

Feb 25, 2026 | Olivia A. |

Verified Buyer

Unfortunately, the quality did not justify the price.

Response from Vistaprint Customer Care Team:

We're sorry you didn't find the value for money of the Z-Fold Brochures good. This was not the impression we wanted to give you. Of course not. What is it that does not convince you in the brochures received, please? You can attach some photos about it as well. We look forward to receiving a response to this email. Thank you in advance.

Brochures

Feb 17, 2026 | Sondra W. |

Verified Buyer

Love the color, easy to read, came six days faster than anticipated.

Extend A Helping Hand

Feb 10, 2026 | Ilasha J. |

Verified Buyer

They came out beautiful🥰

Ink was brilliant & images

Feb 8, 2026 | John A. |

Verified Buyer

Ink was brilliant & images are very clear. Paper has a nice consistency. I will be ordering many more for our ministry.

Great work

Jan 30, 2026 | sdejohn55 C. |

Verified Buyer

I think for the price of these the are definitely worth it! The quality is great

Displaying Reviews 1-5

No more guesswork. We take care of the entire design process, from brainstorming ideas to delivering the files to your account.

Frequently asked questions

The biggest difference between Z-fold and tri-fold brochures is the way they’re folded. Z-fold brochures form a zigzag, while the two outer flaps of a tri-fold brochure fold in on each other. Both have 3 panels and offer 6 designable surfaces, but we have more sizes available for tri-fold brochures.

Accordion brochures fold in alternating directions, and usually have multiple flaps. They’re the type of format you usually see with instruction manuals. In contrast, our Z-fold brochures have 3 panels, creating a zigzag, and are more common for marketing materials.

Yes, your Z-fold brochures will arrive pre-folded.

No, our Z-fold brochure printing process involves folding, but we also have flyers if you’re looking for an unfolded option.

When folded, Z-fold brochures are similar to any other brochure, offering a compact structure with a visually engaging front panel. However, unlike other brochures, they’re typically opened all at once, offering a larger, more seamless view of the front and back of your design.

Yes, we have clear plastic brochure holders made to fit our Z-fold brochures. You can add them to your cart during the checkout process, just be sure you pick the smaller of the 2 sizes, 4.3" x 7.7".